Superior tools and resources for opinion research

Non-CATI configurations

Most OpTech sites concentrate on commercial or political research based on telephone interviewing. However, the OpTech platform supports several other configurations:

• Mall-intercept, including both wireless and conventional interviewer stations
• Telemarketing
• Customer service
• Stand-alone crosstab and analysis using external datasets
• End-user analysis and reporting via Internet connections
• Client-specific database and workflow applications

Watch for a more detailed description here in the 1.1 version of this website.